Fortunately, you can bring them back with the help of retargeting. Below, you will have the best retargeting statistic to help you understand how it can impact marketing and brand awareness.

Frightening Retargeting Statistics 2023

Retargeting Effectiveness Stats

Retargeting Strategies Statistics

Retargeting Benefits Statistics

Retargeting Challenges Statistics

Retargeting Spending Stats

Mobile Retargeting Statistics

Retargeting Based on Consumer Behavior Statistics

Retargeting Statistics for B2B Marketers

What is a good retargeting conversion rate?

Retargeting helps reach website visitors who have left without making a purchase, helping increase the conversion rate significantly. Retargeting statistics say that it can boost the conversion rate by 147%. According to recent stats, a good conversion rate ranges from 5% to 6.5%.

What is a reasonable ROI on retargeting ads?

There is no particular value that all companies have to strive to achieve. Nevertheless, a properly designed retargeting campaign can increase ROI (return on investments) up to six times. In exceptional cases, the ROI can increase up to ten times when launching a retargeted advertising campaign.

What is the average cost for retargeting ads?

The cost of retargeting ads depends on the platform that is used. For instance, the average cost of a retargeted ad on Google ranges from $0.60 to $1.20 per click, almost half the price for Google search ads. Facebook charges from $0.75 to $1.25 per click on remarketing ads.

Conclusion

In a nutshell, retargeting can help reach the target audience who have visited a website but haven’t purchased anything. According to retargeting statistics, it is one of marketing managers’ most effective and underestimated tools. Retargeting ads can help increase revenues and boost sales significantly. About

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